‘Star Wars The Force Awakens’ Full Poster Release
There has been an awakening as the marketing campaign for The Force Awakens truly begins with the release of the full poster for the film that will continue the Star Wars saga on December 18th. We’ve already been able to collect the wonderful die-cast figures as well as read the fantastic Shattered Empire, but even with the teasers earlier this year, the excitement surrounding today’s poster release is still palpable as we get closer and closer to a release date us Star Wars fans thought we’d never see.
As we get our first look at the the cast of characters sharing the parchment in gloriously finished Light and Dark Sides, the first striking element of this new poster is the quality versus the previously released teaser poster from Comic-Con, which divided opinions. This poster, heralding the beginning of ticket purchasing and the imminent arrival of our first full trailer tomorrow (Tuesday for UK readers), lets us know just how full The Force Awakens will be with fresh and familiar faces, and it is very exciting.
Main cast members already toted as such Finn (John Boyega), Rey (Daisy Ridley), and baddie Kylo Ren (Adam Driver) share the top majority of the poster, placing them as our first point of focus, and with good reason. These three will be the main drivers leading this new era of Star Wars forward, and the composition of their placement is well thought out. Kylo and Finn are placed either side, representing the Dark and Light sides respectfully, whereas Rey is placed squarely in the middle of the two, which could draw into question exactly her intentions and where she fits within the story as she sits ferociously between the two sides, but looking at how her staff lines up perfectly with Kylo’s blazing saber, her central location could just be for looks sake. However, Rey looks powerful and in control, which is very exciting when thinking about the female characters in the story as she must take the reigns from Princess Leia (Carrie Fisher) as the strong female presence, and Daisy looks well up to the challenge here.
Keeping with the main characters, as was teased in that leaked footage from overseas a month ago, Finn is now confirmed in the poster as not only holding a lightsaber, but looking quiet proficient wielding it. The teasers have lead to the suspicion that the saber he is holding is Luke’s from Empire Strikes Back, passed down to Luke from Obi-Wan Kenobi as he picked up Anakin Skywalker’s as the Sith was burned alive, and Finn’s saber definitely stands out as significant despite the blue dominating his side of the poster. It will be interesting to see not only how the saber comes to be in his possession, but also if this means that Finn is Force sensitive and a Jedi, or at least will become one, his story following along similar lines as Luke’s throughout the original trilogy. Opposite him is Kylo Ren with his brilliantly menacing hilted crimson saber. From the very first time we got a glimpse of this controversial saber in the 88 second teaser J.J. released last year, Ren’s saber has been examined as though it were a relic, and the new poster showcases the difference between Finn’s most likely fully working lightsaber as opposed to Ren’s, which either looks low on power, or in some way incomplete. Seeing them side by side definitely adds to the questions posed by that first teaser, and the effect of the flashing red light highlighting Rey’s staff is really great.
With the main three characters of The Force Awakens given a massive amount of space at the top of the poster, the whole middle is populated with full glimpses of some of our classic Star Wars heroes intermixed with some of the new faces of the saga, drawing a clear line between the Resistance and the First Order from top to bottom. We have already seen Chewbacca (Peter Mayhew) and Han Solo (Harrison Ford) return to the Falcon in the last teaser, and here they brilliantly wield their chosen weapons, but this poster has now brought back C-3P0 (Anthony Daniels), R2D2 (Kenny Baker), and Leia Organa (Solo?). Not much has changed with the two infamous droids, and the glimpse of Leia doesn’t have her doing very much, but it does firmly place her behind Han, and it gives us a look at her hair, which is very different from the video we saw earlier this year at Comic-Con. It’s definitely a bit funkier, but perhaps this is one of a few styles she will sport throughout the film. It’s very exciting to see all these familiar faces, especially since a few years ago there was little inference that they would want to reprise their roles all at once at all.
Among the original cast members is BB-8, who is sure to win the hearts of many a fan out there (let’s face it, he already has!), Poe Dameron (Oscar Isaacs), and a new character who bears a striking resemblance to the leaked concept art rumored to be Oscar winner Lupita Nyong’o’s pirate, giving us possibly our first glimpse of what her fully motion capture character looks like. Poe looks incredibly dashing and vibrant in his pilot jumpsuit, but what else can we expect from the supposed scoundrel of The Force Awakens? Below them but no less prominent is the chrome plated Captain Phasma (Gwendoline Christie) flanked by two First Order troopers in their new helmets with a line of troopers filing out from both sides. Phasma is clearly going to play a significant role in the leadership of these troops, and having a leading “storm trooper” character is something the Star Wars saga hasn’t seen before, with Imperial officers always in the lead.
The rest of the poster is filled out on both sides with ships that pump our blood and raise the excitement levels for the upcoming trailer, which from the battles and explosions depicted are sure to come. Along with the Millennium Falcon making a run from some very recognizable ships on the Light side, the imposing Star Destroyers looming over our favorite Corellian freighter let us know that there is still tension and upheaval in the galaxy despite the Rebellion’s destruction of the Death Star and the Sith at the end of Return of the Jedi. The explosion the two X-Wings are outrunning on the Dark side give a brilliant fire effect to an already very red landscape, but what fire are they running from? Perhaps our answer is the mysterious Death Star looking construction sitting above Finn on the Light side of the poster.
WHAT? A Death Star! Yes, it does look strikingly like a Death Star with a massive Hal eye in the middle of it. Though it could be easy to divide the poster into a Light and Dark Side, and for the top thirds it’s easily done, but with the addition of the Star Destroyers on the Light side and the X-Wings on the Dark side, it isn’t clear who has built this Death Star looking construction, and since it’s been placed quite prominently behind one of our heroes, it will be interesting to see how it fits into the story. However, if The Force Awakens revolves around the Resistance finding out about and attempting to destroy the First Order’s new super weapon, that’s just a bit boring and, seriously, already done (ahem). However, having it belong to a group called the Resistance, which doesn’t sound as though it would have the resources to build such a construction don’t quite add up, unless it was built as a roving base for the Resistance to continually remain one step ahead of the First Order. Where this new moon-sized “weapon” fits is massively unclear, but it sure looks cool!
Though most of the characters seem to be represented with the exception of Max von Sydow, Andy Serkis, and General Hux (Domhnall Gleeson), the biggest omission that is surely not a mistake and done for a big reason is Luke Skywalker (Mark Hamill). Seriously, where is Luke?! Luke’s non-presence in this full poster as well as all of the teasers and previously released promotional work take us back to two things: 1) the leaked promotional picture which was quickly taken off the Internet of Master Skywalker in full Jedi robes with a full beard, looking much more disheveled than we have ever seen the character before, and 2) early rumors that lead us to believe that perhaps Luke has been missing and off the grid from before the start of the film. Having Luke missing from this poster is very indicative of his ultimate presence in The Force Awakens, but it doesn’t diminish his importance. It simply makes Luke’s character 30 years after Jedi that much more mysterious and interesting, though we definitely hope to catch a glimpse of him in the upcoming trailer.
Overall, a great poster from Lucasfilm. It is eye catching, well composed, and gives just the right amount of tease to make us excited about both the incoming trailer as well as the film itself.
Star Wars The Force Awakens comes to theatres December 17 (UK) and 18 (US).
(Photos copyright: Disney, Lucasfilm)